Logo design for Hamburg based fashion house SVEASØN who focuses on the overlap between performance, sustainability & lore

SVEASØN

LOGO

This organic logo & lettering represent SVEASØN’s inclusive, joyful & genderless world, where sculptural fashion is art 

LOGO SKETCHES

My logo exploration was inspired by medieval monsters, the queerness of nature & looking to the past to define the future

Flower_Dance.png
Sun_Monster.png
Sun.png
Reversible.png
Palm.png
Lizard.png
Flying_Flower.png
Backbend.png
Flower_Monster.png
Sea_Monster.png

Photos & video courtesy of SVEASØN

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